One question I ask people, especially aspiring professionals: When was the last time you googled yourself?
It's something that not many of us do, even though it's now a mandatory part of job market preparation.
Employers do it. So, why don't we?
Take a few minutes and type your name into Google's search engine.
You'd be surprised at what you'll find. I did it a few months ago and thankfully didn't find anything too embarrassing. However, I still cleaned up a bit, Picasa is now cleaned up a bit, the MySpace and Hi5 accounts are null and void.
If anyone was to search for me now they'd find a young professional who specializes in corporate communications and youth development.
When an employer reads your resume, he'll most likely use a search engine to find out a little bit more about you. Do your best to control what he finds, and that it is the image you wish to portray.
You are your greatest asset.
Your identity/brand needs to be developed, maintained and protected. Guard it with your life. So hurry, time to clean up.
All those crazy pictures.
Expletive-laced rants.
The 'naughty' video.
Make 'em all 'disappear'. Your reputation's at stake.
(Read the article above, it contains two of my favorite things: tips on self-marketing and an infographic _ I love infographics!)
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